I’ve thought about cycling to work before but the London traffic scares the hell out of me. What might make it a bit less scary would be some experienced commuting friends to help me negotiate the daily obstacles.

Burton employees in Burlington, VT are encouraging people to cycle to work with just this kind of group.

They’ve embraced an in-house project called Creative Commute Fridays which encourages people to ditch their cars on Fridays and use alternative methods to get to work instead. More inexperienced cycling commuters get to take advantage of guidance and tips from more experienced riders.

Read this article in the Burlington Free Press to find out how the growing gang of Friday cyclists is encouraging more people out of their cars and onto their bikes.